--- title: Seven Steps to Selecting the Right Job Board description: Out of all the channels on which employers could post open positions, online job boards still produce the most applicants. image: https://blog.hiringthing.com/hubfs/pexels-martine-savard-265036.jpg --- [![HiringThing-Teal-Green](https://blog.hiringthing.com/hs-fs/hubfs/Graphic%20Elements/Logos/HiringThing-Teal-Green.png?width=1686&height=270&name=HiringThing-Teal-Green.png "HiringThing-Teal-Green")](https://hiringthing.com) Open main menu Close main menu - [Blog](https://blog.hiringthing.com/) - Platform Open the submenu - Products Open the submenu - [Applicant Tracking](https://www.hiringthing.com/white-label/applicant-tracking-system/) - [Employee Onboarding](https://www.hiringthing.com/white-label/employee-onboarding/) - [Workflow Management](https://www.hiringthing.com/white-label/workflow-management/) - Overview Open the submenu - [White Label](https://www.hiringthing.com/white-label/) - [Partner Experience](https://www.hiringthing.com/partner-experience/) - [Developers](https://www.hiringthing.com/developers/) - [Integrations](https://www.hiringthing.com/integrations/) - [Security](https://www.hiringthing.com/security/) - Solutions Open the submenu - Industries Open the submenu - [HR Technology](https://www.hiringthing.com/white-label/hr-technology/) - [PEO & ASO](https://www.hiringthing.com/white-label/hr-organizations/) - [HR Consulting](https://www.hiringthing.com/white-label/hr-consulting/) - [Staffing](https://www.hiringthing.com/white-label/staffing/) - [Construction Software](https://www.hiringthing.com/white-label/construction/) - [Franchise](https://www.hiringthing.com/white-label/franchise/) - [Associations](https://www.hiringthing.com/white-label/associations/) - Company Open the submenu - [About Us](https://www.hiringthing.com/company/) - [Careers](https://careers.hiringthing.com/) - Compare HiringThing Open the submenu - [HiringThing vs. JazzHR](https://www.hiringthing.com/hiringthing-vs-jazzhr/) - [HiringThing vs. ICIMS](https://www.hiringthing.com/hiringthing-vs-icims/) - [HiringThing vs. GoHire](https://www.hiringthing.com/hiringthing-vs-gohire/) - [Press](https://www.hiringthing.com/company/press/) - [Contact Us](https://www.hiringthing.com/company/contact-us/) - Log In Open the submenu - [Applicant Tracking](https://login.hiringthing.com/users/login) - [Employee Onboarding](https://app.hiringthing-onboarding.com/signup) - [GET STARTED](https://www.hiringthing.com/private-label/discovery) [HR 101](https://blog.hiringthing.com/tag/hr-101) # Seven Steps to Selecting the Right Job Board ![Pat Brothwell](https://blog.hiringthing.com/hs-fs/hubfs/1621426681866%20(1).jpg?width=45&name=1621426681866%20(1).jpg) [Pat Brothwell](https://blog.hiringthing.com/author/pat-brothwell) [Share this blog post on Twitter](https://twitter.com/intent/tweet?text=I+found+this+interesting+blog+post&url=https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board) [Share this blog post on Facebook](http://www.facebook.com/share.php?u=https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board) [Share this blog post on LinkedIn](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board) ![Woman in glasses looking at laptop screen while sitting at desk drinking coffee.](https://blog.hiringthing.com/hubfs/pexels-martine-savard-265036.jpg) Out of all the channels on which employers could post open positions, online job boards still produce the most applicants—[51% of today’s job seekers](https://zety.com/blog/hr-statistics) utilize job boards as part of their career search. Job boards are powerful for employers because they benefit recruiters trying to fill current openings and build a [talent pipeline](https://www.hiringthing.com/applicant-tracking-and-new-employee-onboarding/) integral for keeping applicant traffic steady.  However, employers can’t expect to post on one job board and call it a day. There are hundreds of job boards out there, and choosing the right boards is crucial for scoring the [best candidates](https://blog.hiringthing.com/what-do-job-candidates-want). Here are seven steps to help you pick the right job board (and land your next superstar employee).  ## Seven Steps to Selecting the Right Job Board - [Define Your Needs](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Define-Your-Needs) - [Create Your Candidate Persona](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Create-Your-Candidate-Persona) - [Understand Your Choices](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Understand-Your-Choices) - [Audit Your Competitors](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Audit-Your-Competitors) - [Create a Strategy](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Create-a-Strategy) - [Consider Other Options](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Consider-Other-Options) - [Get an Applicant Tracking System](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Get-an-Applicant-Tracking-System) - Related Resources ### 1) Define Your Needs Too many prospective employers arbitrarily post to job boards without any strategy. When was the last time you thought about what you need out of a job board? Before your next post, create a list of required job board functionalities. Defining your job board needs allows you to discerningly choose which board works best, rather than leaving it up to chance.  ![A preview of Glassdoor.com Job Board Scorecard](https://blog.hiringthing.com/hs-fs/hubfs/Imported_Blog_Media/unnamed-2.png?width=512&height=415&name=unnamed-2.png) [*Glassdoor*](https://www.glassdoor.com/employers/blog/5-steps-to-selecting-the-right-job-board/) *created this job board [scorecard](https://blog.hiringthing.com/scorecards-eliminate-hiring-bias) to help you evaluate a job board’s effectiveness. * [Back to Top](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Top-of-Page) ### 2) Create Your Candidate Persona You create buyer personas for customers. Why not candidate personas for job seekers? What excites candidates about a role? How do they find jobs? How are they applying? For example, more than half the traffic from Glassdoor, for example, [comes from mobile devices](https://www.glassdoor.com/research/app/uploads/sites/2/2019/06/Mobile-Job-Search-1.pdf), with individuals between 35-44 making up the majority of the mobile applications. Strong candidate personas will help you determine what job boards your ideal candidates use.  Your job candidates’ industry, education, and experience will affect which boards they use. Craigslist, for example, is great for labor-intensive positions and [hospitality](https://blog.hiringthing.com/hospitality-recruiting-challenge-solutions) jobs, while business professionals gravitate towards LinkedIn.  Need help creating your candidate persona? [The HiringThing Guide to Increasing Your Applicant Traffic](https://blog.hiringthing.com/hiringthing-guide-increasing-applicant-traffic) has a candidate persona template, along with other actionable tips and tricks for writing job postings, setting up referral programs, branding yourself, and ultimately reimagining your hiring strategy to increase applicant traffic. [Back to Top](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Top-of-Page) ### 3) Understand Your Choices There are hundreds of job boards. Having a working knowledge of your options will go a long way in helping you select the right board for your needs.  #### Paid vs. Organic Job Board Options Some job boards are free to post at no cost. Organic postings will be organized by posting date in your chosen job board’s search results or feeds. A job post published today will appear first in a job search conducted today, while a job posted a month ago will be later in the search results or feed.  Some free boards have premium or sponsored options to ensure posts appear more frequently and earlier in search results. Most [sponsored posts](https://blog.hiringthing.com/sponsor-job-postings) have a time limit (30 days, for example), and after that, the post will revert to the unpaid version. Paid or premium boards require you to pay for every posting since these boards often have advanced networks or features.  ##### The Sponsored Advantage: We surveyed our users, and 70% utilize organic job postings. Organic posts are a great option, but sponsored posts can take things to the next level.  Indeed reports that employers are 4.5x more likely to make a hire when they sponsor a post, while ZipRecruiter finds that sponsored posts receive 11x more applicants than organic posts. It’s also a way to give yourself a competitive edge since most employers aren’t sponsoring jobs. #### Major Job Sites You Should Know There are a handful of job boards all employers should be familiar with: - **ZipRecruiter:** ZipRecruiter is a job board search engine that allows employers to post jobs to hundreds of other job boards. [ZipRecruiter Daily](https://support.hiringthing.com/support/solutions/articles/3000109825-sponsoring-jobs-on-ziprecruiter) is a new way to sponsor jobs for just $16/day. Daily instantly sponsors jobs in real-time, which you can deactivate whenever you receive your desired applicants. - **Indeed:** Indeed has name recognition—if you asked people on the street to name a job board, the majority would probably namecheck Indeed. Indeed is one of the most popular job boards worldwide. Since Indeed has free options and comparably low rates on sponsored posts, roles with high turnover are often posted here. - **LinkedIn:** LinkedIn is the world’s most popular professional social network. LinkedIn primarily caters to business professionals and senior roles. It’s fast becoming a popular place to post due to its tremendous social reach.  - **CareerBuilder:** CareerBuilder is known for its close direct relationships with many Fortune 500 companies—high-level executive roles most often get posted to CareerBuilder.  - **Snagajob:** Snagajob is the top job board for hourly work.  - **Craigslist:** Craigslist started as a classified ad website that includes a job board. Craigslist is especially useful for jobs involving manual labor (contractors, landscapers), hospitality jobs (servers, hosts), or creative work (graphic designers, copywriters).  #### The Power of Niche Job Boards Niche job boards are typically smaller and focused on a specific aspect of work, including location or industry. Most niche job boards are paid options since they are sponsored by and/or maintained by [professional associations](https://blog.hiringthing.com/association-challenges) or support a highly specialized network.  Niche job boards are powerful because both employers and job candidates are looking for something specific. What they lack in the number of candidates giants like Indeed or ZipRecruiter provide, they make up for in highly relevant applicants. ##### Niche Job Boards to Know - **AllRetailJobs.com:** Job board focused on, you guessed it, retail positions! - **Culinary Agents:** Culinary Agents *(link to CA Q&A blog)* concentrates on the hospitality industry.  - **Dice:** Dice focuses on tech careers.  - **DiversityJobs:** DiversityJobs is an excellent board for those companies looking to be more inclusive in their hiring practices.  - **JobsinLogistics.com:** Logistics-focused.  - **JobsinManufacturing.com:** Manufacturing careers.  - **JobsinTrucks.com:** You guessed it: trucking jobs! HiringThing partners with many [paid](https://support.hiringthing.com/support/solutions/articles/3000034291-what-paid-job-boards-are-available-)and [unpaid](https://support.hiringthing.com/support/solutions/articles/3000035047-what-free-job-boards-are-available-) job boards.  [Back to Top](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Top-of-Page) ### 4) Audit Your Competitors What job boards are your competitors using? If your competitors are gravitating towards a job board you’ve never utilized, there may be a reason. Do some research and see why. Conversely, what boards are your competitors eschewing? Posting to these (after doing some research and ensuring they work for your hiring goals) may give you a competitive advantage.  [Back to Top](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Top-of-Page) ### 5) Create a Strategy You’re undoubtedly not just hiring for one type of role or one type of candidate persona, which means that you may be deploying [different job boards](https://blog.hiringthing.com/applicant-tracking-system-vs-job-board) for various purposes. Document your best practices and measure which boards are most effective, which can save time, resources, and costs for subsequent hires.  [Back to Top](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Top-of-Page) ### 6) Consider Other Options The 51% of job seekers who find openings on job boards still leaves 49% of job seekers finding positions elsewhere. 35% of job seekers find jobs on your website, [79% of job seekers](https://sociallyrecruited.com/2020/02/27/social-media-recruitment-statistics-2020/)use social media to find employment (this doesn’t mean it’s not a job board post on social media), and [70% of jobs aren’t even posted](https://www.cnbc.com/2019/12/27/how-to-get-a-job-often-comes-down-to-one-elite-personal-asset.html)—positions get filled through networking and [referrals](https://support.hiringthing.com/support/solutions/articles/3000034284-how-does-the-referral-program-work-). While job boards are a valuable tool, they aren’t an end-all solution, which you want to consider as you build your hiring strategy. [Back to Top](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Top-of-Page) ### 7) Get an Applicant Tracking System An [applicant tracking system](https://blog.hiringthing.com/all-businesses-benefit-from-ats-use) (ATS) streamlines the hiring process. Employers can craft a [job posting with an ATS](https://blog.hiringthing.com/switching-ats-providers-is-easier-than-youve-been-told-heres-how) and then post it to multiple job boards and social networks with one submission. As you can see from this post, job boards can be a beast, and a strong ATS, like [HiringThing](https://www.hiringthing.com/), will have direct relationships with pertinent job boards (that often result in discounts for sponsored posts or premium boards). Check out[Ten Reasons All Businesses Can Benefit from Applicant Tracking Systems](https://blog.hiringthing.com/ten-reasons-all-businesses-can-benefit-from-applicant-tracking-systems).  [Back to Top](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Top-of-Page) ## Related Resources - [The HiringThing Guide to Increasing Your Applicant Traffic](https://blog.hiringthing.com/hiringthing-guide-increasing-applicant-traffic) - [The HiringThing Guide to DEI Recruiting](https://blog.hiringthing.com/the-hiringthing-guide-to-dei-recruiting) - [Innovative Strategies to Improve Recruiting and Retention](https://blog.hiringthing.com/innovative-strategies-to-improve-recruiting-and-retention) - [Talent Migration: The New Recruiting Reality](https://blog.hiringthing.com/talent-migration-2022-the-new-recruiting-reality) [Back to Top](https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#Top-of-Page) ### About HiringThing  HiringThing is a modern recruiting and employee [onboarding platform](https://www.hiringthing.com/private-label/employee-onboarding/) as a service that creates seamless[talent](https://blog.hiringthing.com/talent-migration-the-new-recruiting-reality) experiences. Our [white label solutions](https://blog.hiringthing.com/white-label-hr-software-solutions)and open API enable technology and service providers to offer hiring and onboarding to their clients. Approachable and adaptable, the HiringThing HR platform empowers anyone, anywhere to build their dream team. ![Pat Brothwell](https://blog.hiringthing.com/hs-fs/hubfs/1621426681866%20(1).jpg?width=150&name=1621426681866%20(1).jpg) #### Pat Brothwell [Follow me on LinkedIn](https://www.linkedin.com/in/pat-brothwell-275b82196/) Pat Brothwell was a Content Marketer at HiringThing, where he created and oversaw the HiringThing Content Strategy. Pat’s long been passionate about democratizing the world of work and ensuring recruiting and hiring is fair and equitable for all. When he’s not immersed in content, Pat enjoys hiking, traveling, Bruce Springsteen, and blogging about his new home in Asheville, North Carolina. ## Related Articles [![Hiring manager extends arms in relief after successfully posting a job](https://blog.hiringthing.com/hubfs/indeed-organic-posting-happiness.jpg)](https://blog.hiringthing.com/successfully-post-jobs-to-indeed-free) [HR 101](https://blog.hiringthing.com/tag/hr-101) ### [Seven Tips to Successfully Post Jobs to Indeed Free](https://blog.hiringthing.com/successfully-post-jobs-to-indeed-free) As part of HiringThing’s continued goal to deliver hiring happiness, we put together a list of tips to make the process of posting to Indeed a bit happier. These tips,... ![Alisiana Peters](https://blog.hiringthing.com/hs-fs/hubfs/Professional-Headshot.jpg?width=45&name=Professional-Headshot.jpg) [Alisiana Peters](https://blog.hiringthing.com/author/alisiana-peters) [Read More](https://blog.hiringthing.com/successfully-post-jobs-to-indeed-free) [![An employer smiles after sponsoring a job post and gaining an influx of qualified applicants.](https://blog.hiringthing.com/hubfs/-6GLE5Y0.jpeg)](https://blog.hiringthing.com/sponsor-job-postings) [HR 101](https://blog.hiringthing.com/tag/hr-101) ### [Consider Sponsoring Your Job Posts](https://blog.hiringthing.com/sponsor-job-postings) 70% of HiringThing users utilizing [job board options](https://blog.hiringthing.com/applicant-tracking-system-vs-job-board) use organic job posts. Organic job posts are cost-effective and the most popular option to publicize job... ![Pat Brothwell](https://blog.hiringthing.com/hs-fs/hubfs/1621426681866%20(1).jpg?width=45&name=1621426681866%20(1).jpg) [Pat Brothwell](https://blog.hiringthing.com/author/pat-brothwell) [Read More](https://blog.hiringthing.com/sponsor-job-postings) [![HiringThing\_Logo\_White\_no-space](https://blog.hiringthing.com/hs-fs/hubfs/HiringThing_Logo_White_no-space.png?width=275&name=HiringThing_Logo_White_no-space.png "HiringThing_Logo_White_no-space")](https://hiringthing.com) --- A modern recruiting platform as a service that creates seamless hiring experiences. Approachable and adaptable, the platform empowers anyone, anywhere to hire their dream team. [Follow us on LinkedIn](https://www.linkedin.com/company/hiringthing) [Follow us on Facebook](https://www.youtube.com/c/hiringthing) [Follow us on Twitter](https://www.twitter.com/hiringthing) [Follow us on Facebook](https://www.facebook.com/HiringThing/) - [Platform](https://www.hiringthing.com/private-label/) - [Developers](https://www.hiringthing.com/developers) - [Company](https://www.hiringthing.com/company) - [Blog](https://blog.hiringthing.com) - [Start Trial](https://register.hiringthing.com/register/start) - [Support](https://support.hiringthing.com/support/home) - [HiringThing Status](https://status.applicant-tracking.com/) - [Remote Work Hub](https://www.hiringthing.com/company/remote-work-hub/) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Pat Brothwell", "url" : "https://blog.hiringthing.com/author/pat-brothwell" }, "dateModified" : "2026-08-05T22:38:10.995Z", "datePublished" : "2021-09-30T20:55:16.000Z", "headline" : "Seven Steps to Selecting the Right Job Board", "image" : [ "https://blog.hiringthing.com/hubfs/pexels-martine-savard-265036.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.hiringthing.com/hubfs/HiringThing_Logo_TealGreen.png" }, "name" : "HiringThing, Inc." } } ``` ```json { "@context" : "https://schema.org", "@id" : "https://hiringthing.com/#organization", "@type" : "Organization", "contactPoint" : { "@type" : "ContactPoint", "contactType" : "sales", "url" : "https://www.hiringthing.com/company/contact-us/" }, "description" : "HiringThing is a modern recruiting and employee onboarding platform as a service, offering white label applicant tracking and onboarding solutions through an open API.", "foundingDate" : "2012", "knowsAbout" : [ "Applicant tracking systems", "White label HR software", "Recruiting technology", "Employee onboarding", "Job boards and job distribution", "Talent acquisition strategy", "Human resources compliance" ], "logo" : { "@type" : "ImageObject", "height" : 270, "url" : "https://blog.hiringthing.com/hubfs/Graphic%20Elements/Logos/HiringThing-Teal-Green.png", "width" : 1686 }, "name" : "HiringThing", "sameAs" : [ "https://www.linkedin.com/company/hiringthing", "https://www.twitter.com/hiringthing", "https://www.facebook.com/HiringThing/", "https://www.crunchbase.com/organization/hiringthing", "https://www.g2.com/products/hiringthing/reviews" ], "url" : "https://hiringthing.com" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://blog.hiringthing.com/#website", "@type" : "WebSite", "inLanguage" : "en-US", "name" : "HiringThing Blog", "publisher" : { "@id" : "https://hiringthing.com/#organization" }, "url" : "https://blog.hiringthing.com" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://hiringthing.com/authors/pat-brothwell#person", "@type" : "Person", "description" : "Pat Brothwell was a Content Marketer at HiringThing, where he created and oversaw the HiringThing content strategy. 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Here are seven steps to picking the right one.", "headline" : "Seven Steps to Selecting the Right Job Board", "image" : { "@type" : "ImageObject", "height" : 630, "url" : "https://blog.hiringthing.com/hs-fs/hubfs/pexels-martine-savard-265036.jpg?width=1200&height=630&name=pexels-martine-savard-265036.jpg", "width" : 1200 }, "inLanguage" : "en-US", "isAccessibleForFree" : true, "keywords" : [ "job boards", "niche job boards", "sponsored job postings", "organic job postings", "candidate persona", "applicant tracking system", "recruiting strategy", "applicant traffic" ], "mainEntityOfPage" : { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#webpage" }, "publisher" : { "@id" : "https://hiringthing.com/#organization" }, "wordCount" : 1290 } ``` ```json { "@context" : "https://schema.org", "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#faq", "@type" : "FAQPage", "mainEntity" : [ { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Before using job search platforms, it helps to know how to optimize your profile with relevant keywords, set up job alerts for roles matching your skills, and research which platforms specialize in your industry. Best practices include tailoring applications for each role, being cautious of scams, and regularly updating your resume. Using multiple platforms alongside networking typically increases the chances of finding suitable job opportunities." }, "name" : "What should you know before using job search platforms?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Indeed is generally considered one of the job boards with the highest volume of daily job postings due to its broad reach across industries and its aggregation of listings from company websites and other job boards. However, the best job board for a specific search often depends on the industry and role type, since niche boards may offer more relevant, if fewer, daily postings for specialized fields." }, "name" : "What job board has the most jobs posted daily?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Indeed typically has one of the largest volumes of part-time job listings due to its broad reach across industries and employer types. Platforms like Snagajob also specialize heavily in part-time and hourly positions, particularly in retail and service industries. The best choice often depends on the specific type of part-time work sought, as niche platforms may offer more targeted listings for certain roles or industries." }, "name" : "What job board has the most part-time jobs available?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "A job board is an online platform where employers post open positions and job seekers search and apply for those roles. Job boards can be general, covering all industries, or niche, focusing on specific fields like healthcare or technology. Most job boards allow users to filter listings by location, salary, or job type, and many also offer resume posting and application tracking features for job seekers." }, "name" : "What does job board mean?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "For filling urgent positions in the USA, broad-reach job boards like Indeed and ZipRecruiter are often effective due to their large candidate pools and fast posting turnaround. Sponsored or paid listings on these platforms can further speed up visibility. Niche job boards may also work well for urgent, specialized roles by reaching more targeted candidates quickly, though general platforms tend to generate faster overall application volume." }, "name" : "What are the most effective job boards for filling urgent positions in the USA?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Organic job postings are free and appear in a job board's search results or feeds ordered by posting date, meaning visibility fades as newer jobs are published. Sponsored postings are paid placements that keep a job appearing more frequently and higher in results, usually for a set window such as 30 days. Indeed reports employers are 4.5 times more likely to make a hire when they sponsor a post." }, "name" : "What is the difference between organic and sponsored job postings?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Niche job boards focus on a specific industry, profession, or location and are often maintained or sponsored by professional associations, which usually makes them paid options. They deliver far fewer candidates than giants like Indeed or ZipRecruiter, but the applicants tend to be significantly more relevant. Examples include Dice for tech roles, Culinary Agents for hospitality, and JobsinTrucks.com for trucking positions." }, "name" : "Are niche job boards worth using instead of large job boards?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Job boards reach roughly 51 percent of job seekers, which leaves about half finding positions through other channels. Around 35 percent of job seekers find roles on a company's own website, 79 percent use social media in some form during their search, and an estimated 70 percent of jobs are never publicly posted at all, getting filled instead through networking and employee referrals." }, "name" : "Do employers need more than job boards to fill open roles?" } ] } ``` ```json { "@context" : "https://schema.org", "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#howto", "@type" : "HowTo", "description" : "A seven-step process employers can follow to evaluate job board options, match them to the candidates they want to reach, and build a repeatable posting strategy.", "name" : "How to Select the Right Job Board", "step" : [ { "@type" : "HowToStep", "name" : "Define Your Needs", "position" : 1, "text" : "List the job board functionalities your hiring actually requires before you post. Defining needs up front lets you choose a board deliberately rather than leaving results to chance." }, { "@type" : "HowToStep", "name" : "Create Your Candidate Persona", "position" : 2, "text" : "Build a candidate persona covering industry, education, experience, and how your ideal applicants search and apply. Personas reveal which boards those candidates already use, since Craigslist suits labor and hospitality roles while business professionals gravitate to LinkedIn." }, { "@type" : "HowToStep", "name" : "Understand Your Choices", "position" : 3, "text" : "Learn the difference between organic and sponsored postings and get familiar with major sites like ZipRecruiter, Indeed, LinkedIn, CareerBuilder, Snagajob, and Craigslist. Also review niche boards that serve your specific industry." }, { "@type" : "HowToStep", "name" : "Audit Your Competitors", "position" : 4, "text" : "Research which job boards your competitors are using and which they avoid. A board they rely on may be worth testing, and one they overlook may give you a competitive advantage." }, { "@type" : "HowToStep", "name" : "Create a Strategy", "position" : 5, "text" : "Since you are hiring for multiple role types and personas, document which boards you use for which purposes and measure their effectiveness. This saves time, resources, and cost on subsequent hires." }, { "@type" : "HowToStep", "name" : "Consider Other Options", "position" : 6, "text" : "Supplement job boards with your careers site, social media, networking, and employee referrals. Job boards reach about half of job seekers, so they should be one part of a broader hiring strategy." }, { "@type" : "HowToStep", "name" : "Get an Applicant Tracking System", "position" : 7, "text" : "Use an applicant tracking system to publish a single job posting to multiple job boards and social networks at once. A strong ATS also maintains direct job board relationships that often yield discounts on sponsored or premium posts." } ], "totalTime" : "PT45M" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#glossary", "@type" : "DefinedTermSet", "hasDefinedTerm" : [ { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#term-job-board", "@type" : "DefinedTerm", "description" : "An online platform where employers publish open positions and job seekers search and apply for them. Job boards remain the single largest source of applicants for most employers.", "inDefinedTermSet" : { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#glossary" }, "name" : "Job Board" }, { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#term-niche-job-board", "@type" : "DefinedTerm", "description" : "A smaller job board focused on a specific industry, profession, or location, often maintained by a professional association. Niche boards deliver fewer but more relevant applicants than general boards.", "inDefinedTermSet" : { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#glossary" }, "name" : "Niche Job Board" }, { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#term-sponsored-job-posting", "@type" : "DefinedTerm", "description" : "A paid job board placement that keeps a listing appearing more often and higher in search results for a limited period. Sponsored posts typically generate substantially more applicants than free listings.", "inDefinedTermSet" : { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#glossary" }, "name" : "Sponsored Job Posting" }, { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#term-organic-job-posting", "@type" : "DefinedTerm", "description" : "A free job board listing that is ordered by posting date, so its visibility declines as newer jobs are published. Roughly 70 percent of HiringThing users rely on organic postings.", "inDefinedTermSet" : { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#glossary" }, "name" : "Organic Job Posting" }, { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#term-candidate-persona", "@type" : "DefinedTerm", "description" : "A profile of an ideal job applicant covering industry, education, experience, motivations, and job search behavior. Employers use candidate personas to identify which job boards their target applicants actually use.", "inDefinedTermSet" : { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#glossary" }, "name" : "Candidate Persona" }, { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#term-applicant-tracking-system", "@type" : "DefinedTerm", "description" : "Software that streamlines hiring by letting employers create a job posting once and distribute it to multiple job boards and social networks in a single submission, then manage the resulting applicants.", "inDefinedTermSet" : { "@id" : "https://blog.hiringthing.com/seven-step-to-selecting-the-right-job-board#glossary" }, "name" : "Applicant Tracking System (ATS)" } ], "name" : "Job Board Selection Glossary" } ```